Why is it that you buy the items you do? How did you decide to go? Where do when and like to shop? Do your buddies shop at different areas or exactly the same places?
Marketing professionals want to know the answers to those questions. They know that when they do have these answers, they will have a better prospect of communication about goods which you and folks like you will want to purchase and producing. That’s exactly what the study of consumer behavior is all about. Consumer behavior considers the many reasons why–personal, situational, psychological, and social–people shop for products, buy and utilize them, and then dispose of them. Continue reading